We see tech leaders as the ones more focused on the tech, their company, and the environment they’re in, but there are those like Henrik Hvid Jensen, which have put their focus on optimizing and modernizing the business ecosystem in which businesses operate.  

“Whenever you tackle a big problem, remember, it’s all about doing it right, otherwise you’ll be stuck in a never-ending cycle of fixes, which will cost you a lot more than what you’ll get from solving the big problem.“

Henrik is convinced that the next wave of innovation comes from businesses turning attention outwards toward digitally optimizing the business ecosystems they are part of. He has published a book on ecosystem optimization, has been teaching as an external associate professor and realized several digital ecosystem solutions. Henrik believes that a global shared digital backbone for the circular economy ecosystem is a prerequisite for an efficient global circular economy and therefore for reaching the climate goals on time.